What is a dropped message?
A dropped message is one that has been prevented from being delivered by our system due to some past issue with the email address. We do this to protect our sending reputation with companies like Google, Yahoo!, and AOL, ensuring reliable delivery for all our customers.
Types of past issues
There are a variety of issues an email address can have, but here are some of the most common examples:
- The email address doesn't exist
- The domain is not set up to receive emails
- The recipient marked previous messages as spam
Remove an email address from a suppression list
Once an email address has been placed on a suppression list, it may be removed automatically at some point in the future, depending on the type of issue it had. However, you can remove it from a suppression list immediately by using our Email Auditor tool. Please use discretion when removing email addresses from suppression lists, though. It does not help to remove an email address that is truly invalid (for instance, if the email address contains a typo).